Help at every step
Step One: CONSULTATION
We begin with a no-obligation consultation to understand your brand's goals, marketing positioning, and product vision. Whether you're launching a new brand or expanding an existing line, we help identify your premium products and establish a strategy tailored to your target audience and business objectives.
Step Two: RESEARCH & DEVELOPMENT
Our R&D team develops high-performance hair care and cosmetic formulations based on your unique specifications. We research ingredient trends, evaluate functional benefits, and design formulations aligned with your brand ehtos. From texture and scent to active ingredients and performance benchmarks, every formula is developed in-house, never white-labeled or off the shelf.
Step Three: BRANDING
We combine packaging development and visual design to create a strong, cohesive brand identity. From selecting the right containers to designing your logo, labels, and messaging, our creative team ensures your products reflect your brand values and meet retail or e-commerce presentation standards.
Step Four: PRODUCT CERTIFICATIONS
Our regulatory specialists handle the certification and approval process for all your products. We coordinate with the relevant health and safety boards to ensure your formulas meet all applicable cosmetic regulations, whether you're selling locally or internationally. We streamline the compliance process so you can launch with confidence.
Step Five: PRODUCTION
After final approvals, we produce your products in our controlled, in-house facility. We maintain rigorous quality assurance protocols to ensure product consistency at every scale. We do not outsource manufacturing, guaranteeing full oversight and confidentiality from inception to batch.
Step Six: MARKETING
To help you bring your products to market, we offer optional marketing support services tailored to private label brands. From social media content and campaign planning to influencer outreach and print materials, our team works with you to develop assets that drive visibility, trust, and growth.
Your brand
We are dedicated to your vision and your product
Your profit
Providing turn-key solutions or selecting based on your needs
Your Credibility
Products formulated using the best quality ingredients
About GPB Lab
Established in 1994, GPB Lab provided cutting edge products to the hair industry. Soon after, GPB Lab began producing premium private label products for both the hair and beauty industries. Receiving accolades from influencers for innovative formulas, packaging and design. GPB Lab gained recognition and their products dominated the market.
Soon after, GPB Lab branched out to help other harness their creativity and passion so they could experience their own private label vision.
Our proudly Canadian facility is home to a dedicated team of in-house professional chemists, graphic artists, industry innovators and support staff, all of whom have 30+ years of experience.
To support our best efforts we have invested in a state of the art laboratory and manufacturing facility. We are also pleased to offer you an in-house professional photo studio for photoshoots of products and models.
With over 30 years of experience in the haircare and cosmetic industries, our team’s work is represented globally in over 55 countries around the world.
Let our dedication and expertise work for you.
